# Rocket Companies, Inc. (RKT) — Stock CV

Rocket Companies, Inc. is a $32.5B financial services company. Revenue grew 108.2% over the last year, and it keeps 5¢ of every dollar of sales as profit. It trades at 69.0× earnings — near the lowest of its own history.

> Rocket Companies is a financial services company that was originally founded as Rock Financial in 1985 and is currently based in Detroit. Rocket Companies offers a wide array of services and products but is best known for its Rocket Mortgage business.

## Identity

- **Ticker**: RKT
- **Sector**: Financial Services
- **Industry**: Mortgage Bankers & Loan Correspondents
- **Headquarters**: DETROIT, MI
- **Employees**: 23 500
- **Website**: https://www.rocketcompanies.com
- **Market cap**: $32.5B
- **Last price**: $11.49
- **Financial profile**: Mixed

## Vitals (TTM)

- **Revenue**: $10.0B
- **Net income**: $471M
- **Free cash flow**: -$773M
- **Net debt**: $31.1B
- **P/E**: 69.0
- **Revenue growth (YoY)**: 108.2%

## Skills (profile scores, 0–100)

| Pillar | Score |
|---|---|
| Valuation | 57 |
| Growth | 25 |
| Profitability | 31 |
| Health | 6 |
| Quality | 20 |
| Moat | 16 |

## Qualifications (beginner checklist) — 3 of 10 passed

- [x] Revenue growing — +108.2% YoY
- [x] Profitable — $471M TTM
- [ ] Profit growing — -331.5% YoY
- [ ] Generates cash — -$773M TTM
- [ ] Debt under control — current ratio 0.17
- [x] Established company — $32.5B market cap
- [ ] Not printing shares — +13.8% shares over ~5y
- [ ] Proven track record — 4/6 profitable years
- [ ] Financially stable — Altman Z 1.0 — distress
- [ ] Valuation not extreme — P/E 69.0

## Experience (career milestones)

- **2025** — The Rocket Companies website, Rocket.com website, launched in 2025, contains finance and management tools aimed at…
- **2025** — Rocket Companies announced agreements to acquire Mr
- **2024** — Rocket Companies hired Jonathan Mildenhall as its first chief marketing officer and Shawn Malhotra as the company’s…
- **2023** — Rocket Companies launched ONE+, a program that offers home loans for 1% down in an aim to provide lower…
- **FY2021** — Best year on record: $308M net income
- **FY2020** — First recorded profitable year: $198M net income
- **FY2020** — Revenue already above $10B: $15.7B in first reported year
- **2020** — Quicken Loans and several other tech-driven real estate and personal finance entities including Rocket…
- **1999** — Rock Financial changed its name to Quicken Loans
- **1985** — Dan Gilbert founded Rock Financial, the company that would become Rocket Mortgage – the first of the Rocket…

## Strengths

- Revenue growing 108.2% year over year

## Watch-outs

- Negative free cash flow (-$773.4M)
- Altman Z-Score 0.97 — elevated financial-distress risk
- Thin interest coverage (0.7×)
- Loss-making in 2 of the recent years

## Track record

| Year | Revenue | Net income | Free cash flow |
|---|---|---|---|
| FY2021 | $12.9B | $308M | $7.63B |
| FY2022 | $5.84B | $46.4M | $10.7B |
| FY2023 | $3.80B | -$15.5M | $50.0M |
| FY2024 | $5.10B | $29.4M | -$2.70B |
| FY2025 | $6.70B | -$68.0M | -$4.02B |

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Source: https://stockcv.com/RKT — derived from company filings; may be delayed or incomplete. Information, not investment advice.