# Booking Holdings Inc. Common Stock (BKNG) — Stock CV

Booking Holdings Inc. is a $121B consumer company. Revenue grew 12.9% over the last year, it keeps 26¢ of every dollar of sales as profit, and it holds more cash than debt. It trades at 16.7× earnings — near the lowest of its own history.

> Booking is the world's largest online travel agency by sales, offering booking and payment services for hotel and alternative accommodation rooms, airlines, rental cars, restaurants, cruises, experiences, and other vacation packages.

## Identity

- **Ticker**: BKNG
- **Sector**: Consumer Cyclical
- **Industry**: Travel Services
- **Headquarters**: NORWALK, CT
- **Employees**: 24 300
- **Website**: https://www.bookingholdings.com
- **Market cap**: $121B
- **Last price**: $160.65
- **Financial profile**: Solid

## Vitals (TTM)

- **Revenue**: $28.2B
- **Net income**: $7.21B
- **Free cash flow**: $9.54B
- **Net cash**: $347M
- **P/E**: 16.7
- **Revenue growth (YoY)**: 12.9%

## Skills (profile scores, 0–100)

| Pillar | Score |
|---|---|
| Valuation | 85 |
| Growth | 95 |
| Profitability | 75 |
| Health | 72 |
| Quality | 78 |
| Moat | 50 |

## Qualifications (beginner checklist) — 11 of 11 passed

- [x] Revenue growing — +12.9% YoY
- [x] Profitable — $7.21B TTM
- [x] Profit growing — +29.4% YoY
- [x] Generates cash — $9.54B TTM
- [x] Debt under control — more cash than debt
- [x] Established company — $121B market cap
- [x] Not printing shares — -20.7% shares over ~5y
- [x] Proven track record — 10/10 profitable years
- [x] Financially stable — Altman Z 4.8 — safe
- [x] Pays a dividend — yield 1.06%
- [x] Valuation not extreme — P/E 16.7

## Experience (career milestones)

- **FY2024** — Best year on record: $5.88B net income
- **FY2021** — Positive free cash flow every year since: 5-year streak
- **FY2020** — Became debt-free: cash now exceeds total debt
- **FY2016** — Profitable every year on record: 10 consecutive profitable years in our data
- **FY2016** — Revenue already above $10B: $10.7B in first reported year

## Strengths

- High gross margin (98.1%)
- Strongly profitable — 25.5% net margin
- Revenue growing 12.9% year over year
- Strong cash conversion — FCF is 33.8% of revenue
- Net cash position after subtracting debt from cash

## Watch-outs

- None stand out in the data.

## Track record

| Year | Revenue | Net income | Free cash flow |
|---|---|---|---|
| FY2021 | $11.0B | $1.17B | $2.52B |
| FY2022 | $17.1B | $3.06B | $6.19B |
| FY2023 | $21.4B | $4.29B | $7.00B |
| FY2024 | $23.7B | $5.88B | $7.89B |
| FY2025 | $26.9B | $5.40B | $9.09B |

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Source: https://stockcv.com/BKNG — derived from company filings; may be delayed or incomplete. Information, not investment advice.